Magento is an advanced solution of eCommerce open-source. Its modular design and its flexibility give advantage to the online store of not being limited by the technological platform, but to better understand the sales requirements. The store community based on Magento has been growing up in the last few years, by making Magento a reference platform. Reggiani develops e-Commerce web sites based on the Magento platform with the following features:
This e-commerce platform has sophisticated reporting tools to monitor sales trends and to see how the store is used. This is crucial because it allows the administrator of the online store to insist on products that are of particular interest. In case that a product has been seen but not bought by visitors and users, it means that it’s time to apply a discount or a promotion on that product. The reporting is quite easy and intuitive and it gives the possibility to keep all variables under control through the dashboard.
The display of the product has standard functionalities among e-commerce systems of last generation. It is possible to display more than one image for each product and have a zoom tool integrated to the picture of the product.
There are different ways to navigate through the catalogue. In parallel with the standard navigation through categories and sub categories, we can also apply filters and advanced research (i.e. apply a filter either for prices or for type of product). We manage both the UpSell and the Cross Sell. With cross-selling we mean the sale of an item belonging to different kinds of product to the same client (i.e. a car with its insurance policy; cured meats and its matching wine; bottles of wine and corkscrews, etc.). Up-selling, instead, is the sale of big quantities of the same product to a single client.
We have a powerful interface for managing the online store. It is possible to define customized sizes, colours and characteristics of each product. An interesting functionality is the one related to the customization of the product by the user. The catalogue is integrated with the management of the stocked material.
Personal dashboard to display the last items bought, the most recent orders, personal information, the state of the newsletter subscription, invoicing address, shipping address, saved baskets.
Flexible management of coupons with possibility to restrict them to shops, groups of buyers, periods of time, products and categories. Some examples:
One of our main objectives is helping the customer to transform his own view of the “problem”, which is inevitably inside the company, into a solution that starts from the point of view of the final user.
Reggiani is a concrete and dynamic partner, which offers a complete set of services for creation management, integration and distribution of digital information. The accomplishment of your needs is our business; a high know-how and quality guarantee are definitely our strength.